October 2017 - Iconic Solutions

In-app Advertising – How to Profit From Your App in 2017

October 30, 2017Nick GentyApp Analytics, App Marketingapp advertising, in-app advertising

In-app advertising is one of the most effective ways to monetise your app. Even if you’re earning good money through payments for the app itself, or through subscriptions, it doesn’t hurt to have a free version making additional revenue through...

Copywriting for Mobile – What do You Need to Know?

October 27, 2017Nick GentyApp Marketing, Content Marketingcopywriting for mobile, mobile copywriting

Here, we're going to take a look at copywriting for mobile. Copywriting is the art of making sales through writing, and it’s an invaluable skill to have. However, copywriting for mobile devices – and for the web in general –...

Mobile Web Design – How to Gain Traffic and Make More Sales

October 25, 2017Nick GentyUI & UX, Web Designdesigning mobile websites, mobile web design, mobile website design

More and more of the world’s online traffic is coming from mobile devices. With that in mind, we’ve put together a new series of pieces focused on the mobile world. Here, we’re going to go through everything you need to...

Mobile Email Marketing – How to Get it Right

October 23, 2017Nick GentyContent Marketing, Social Marketingemail marketing for mobile users, mobile email marketing

Mobile email marketing offers a return on investment that no other marketing channel can: despite all the hype around social, SEO and paid (all of which can be very effective), in terms of making more money than you spend, email...

Increase Search Engine Traffic, Increase Profits

Mobile SEO – How to Grow Traffic and Increase Profits in 2017

October 16, 2017Nick GentyContent Marketing, Growth Hackingmobile SEO, SEO for mobile users

With more and more of the world’s traffic coming from mobile devices, it’s vital to ensure that your mobile SEO efforts are up to scratch. Here, we're going to go through everything you need to know about optimizing websites for...

How to Handle Software Defects and Bugs in App Code

Mobile App Testing – How to Minimize Bugs in 2017

October 12, 2017Nick GentyCodingmobile app testing

Mobile app testing is vital. If you don’t test properly, you won’t catch errors, and your app will be more likely to suffer from serious bugs. It’ll also be more likely to suffer from stability issues. And what happens to...

Mobile Paid Search – How to Get a Positive ROI in 2017

October 10, 2017Nick GentyApp Marketing, Content Marketing, Web Designmobile paid search, paid search for mobile, ppc for mobile

Paid advertising remains the best option for generating an immediate return on your advertising investment. However, with mobile advertising, you need to adjust things slightly: you can’t just copy the same campaigns across and expect results. With that in mind,...

Push Notifications – Make Them Your Secret Marketing Weapon

October 2, 2017Nick GentyApp Marketing, Social Marketingapp marketing, push notifications

We’ve all received push notifications. Those messages that appear on our mobile screens and tell us that one of our apps requires attention. But did you realize just how valuable they can be when it comes to your marketing efforts?...

Month: October 2017

In-app Advertising – How to Profit From Your App in 2017

Copywriting for Mobile – What do You Need to Know?

Mobile Web Design – How to Gain Traffic and Make More Sales

Mobile SEO – How to Grow Traffic and Increase Profits in 2017

Mobile App Testing – How to Minimize Bugs in 2017

Mobile Paid Search – How to Get a Positive ROI in 2017

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